
Callicarpa bodinieri var. giraldii 'Profusion'
Beautyberry (Callicarpa bodinieri var. giraldii 'Profusion') is a truly remarkable plant. Its eye-catching clusters of bright pink to purple drupes against its striking purple-green foliage will add a stunning touch to any garden. Its star-shaped leaves and clusters of bright berries will draw your attention. In addition, it’s an excellent shrub for attracting wildlife, such as butterflies and birds. There are male and female variations of the plant, meaning you’ll benefit from the additional beauty of the white flowers of the female tree during its blooming season. It is also very low maintenance, thriving in almost any soil condition and able to tolerate cutting back and pruning. Thus, it is an excellent choice for any garden.
Sunlight
Partial Shade
Water Needs
medium
Green areas show climates worldwide where this plant can grow.
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Water Every
"3-4" days
Sun Needs
partial-shade
Growth
High
Care Level
Low
💧 Water every "3-4" days
Seasonal Adjustments
Adjust watering frequency based on temperature, humidity, and season. Water more frequently in summer and less in winter.
Pro Tip: Check soil moisture before watering. Stick your finger 1-2 inches into the soil—if it's dry, it's time to water!
Take 4-6" cuttings in spring, root in water or moist soil
Take 4-6" cuttings in spring, root in water or moist soil
Good For:
Consider Carefully:
Enjoys dappled or limited direct sun—about 2–4 hours of morning or late afternoon light and protection during peak midday sun.
Keep soil consistently moist but not waterlogged. Water when top inch of soil is dry.